New Product Design Calls Out to Hunters!

Brooks Stevens, Inc Provides Product Development Services to FoxPro to Update the Shockwave
Brooks Stevens, Inc Provides Product Development Services to FoxPro to Update the Shockwave
November 6th, 2012

Milwaukee, WI- A new device is calling out to hunters just in time for hunting season.  FoxPro, a company known for high performance game calling systems, collaborated with Brooks Stevens, Inc on the product development of the new Shockwave, a remote controlled sound appliance that attracts game.  Brooks Stevens updated the appearance and incorporated new & improved features so it would attract hunters as well. The Shockwave redefines what an electronic game call can do with several new innovations including the ability to fade the sound from the left speakers to the right speakers for more realistic game calls.

The new housing of the device and the remote control design reinforces a rugged brand language that appeals to the end-user.  But, it doesn’t just look rugged-the team ensured that the Shockwave would be very durable!  Experienced hunters will be delighted with the flexibility of aim-able dual horn speakers, optimized storage, easy set up, improved durability, and an intuitive user-interface.  With concept exploration, concept refinement, renderings and CAD work provided by Brooks Stevens, we predict that Shockwave’s market impact will be right on the bulls-eye!