A Clear Solution: Product Born from IDEAtion

Brooks Stevens, Inc. Conducts IDEAtion Session for Siemens Water Technologies
Brooks Stevens, Inc. Conducts IDEAtion Session for Siemens Water Technologies
April 1st, 2013

Milwaukee, WI-Even century-old machinery benefits from a fresh perspective – just ask Siemens Water Technologies.  Siemens approached Brooks Stevens, Inc. to take a fresh look at their Envirex® Chain & Scraper, a proven sludge removal system.  Not sure what this product does?  You can thank them for clean waste water (think “sludge removal”).


The market leader, Siemens Water Technologies sought to reduce cost while differentiating their product.  To prepare for such a technical brainstorming session, our designers & engineers toured & studied a water treatment facility to provide context and a deeper understanding of current offerings.  Armed with these insights, the BSI IDEAtion team (a mix of engineers, designers, and marketing staff from both companies) provided dozens of tactical solutions resulting in a final system that is lighter in weight and easier to install & maintain!